SEM Review : What Is Search Engine Marketing Kya Hai In Hindi

Apni last post me mai aap SEO Kya Hai aur yeh kaam kaise karta hai, ke bare me bata chuka hu. Aaj ka topic bhi SEO se related hi hai jiska naam hai SEM. SEM (search engine marketing) kya hai, kaise kaam karta hai aur blog me iski kya aur kyu jarurt hoti hai, iska use kare ya na kare, ke bare me puri jankari Hindi me batane ja raha hu.

SEO (search engine optimization) ka matlab hota hai search engine se free traffic receive karna or SEM (search engine marketring) ka matlab hota hai search engine se paid traffic receive karna.

sem search engine marketing

SEM (Search Engine Marketing) Kya Hota Hai?

SEM jiska full form Search Engine Marketing hai jo ek procees hai jisme ads kharidkar apne blog ki traffic ko badhaya ja sakta hai.

Wikipedia says-> Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising

Simple shabdo me kahu toh search engine se paid advertising ke through ane wale visitors ko SEM ki traffic kehte hai. Short me isko search market ke naam se bhi jana jata hai. Internet par Google Adword most popular paid advertising service provider hai.

Jab hum google ya other search engine me koi topic par research karte hai toh SERPs me show hne wale ads results actually SEM activities hoti hai. Jiska screenshot aap niche image me dekh sakte hai.sem

Yaha mai aapko kuch topics bata raha hu. Jisse aapko iske bare me aur jyada description me batane ki koshish karuga.

1) Paid search ads

2) Paid search advertising

3) PPC (pay-per-call)

4) CPC (cost-per-click)

5) CPM (cost-per-thousand impressions)

Jaisa ki mai aapko pehle hi bta chika hu ki Google AdWords ek popular paid SEM platform hai. Yaha par search marketers apne websites ya companies ke ads dikhane ke liye paise dete hai. Google AdWords ki sabse achi baat hai ki yeh other search engines jaise Bing, Yahoo ets par bhi work karta hai. Matlab ki aap bing ya yahoo searches me bhi apni site ya company ko advertise kar sakte hai.

Search engine marketing ek very broad term hai. Jab koi user search engine me kisi specific keyword par research karta hai toh search results me top ya right side me paid advertising results hote hai.

Aapko yeh jaankar hairani hogi ke 75% se upar online marketers apne business ko badhane ke liye SEM services ka use karte hai. Jisme Google Adwords primary tool hai. Jiska main motive apne blog ki traffic badhane ya kisi online organisation ko advertise karne ke liye hota hai.

Kya Mujhe Apne Website Ke Liye SEM Ka Use Karna Chahye?

Upar di jankari se aapko yeh search engine marketing kya hota hai aur yeh kyu jaruri hai, ki jankari toh mil gayi hogi. Ab aapke mann me swaal hoga ki…….

“Kya mujhe SEM ka use apni site ki traffic badhane ke liye karna chahye?”

Yaha tak mera experience raha hai, yeh aapke blog ya website ke topic par dependent hota hai ki aapko paid advertising services ki jarurat hogi ki nahi.

Agar aap sirf apne interest ke liye blogging kar rahe ho jisme aap sirf apne friends ya family tak hi group limit rakhte ho toh aapko SEM ki koi jarurat nahi hai. Fir bhi agar aap professional blogger ho. Matlab apne blog se paise kamane ke liye Google Adsense jaise advertising programs ka use karte ho toh bhi aap search engine marketing ka use nahi kar sakte. Kyuki Google iski permission nahi deta.

Par agar aap ek profitable business website ke owner ho toh search engine marketing services ki jarurt pardh sakti hai. Jisee aap internet par apne business ki online marketing karke ache paise kama sakte ho. Search engine marketing, kam time me apne business ko improve karne ka shortcut hai.

Mujhe ummeed hai aapko is post se SEM ki puri jankari mil gayi hogi. Agar blogging related aapka koi swaal hai toh comment nox me jarur pushe.

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