SERPs Kya Hai – Blog Optimize Se SERPs ki Performance Badhaye

SERPs ka pura naam “Search Engine Result Pages” hota hai. Jab Google search engine me user kuch bhi search karta hai toh uske jo results page show hote hai, usey hi SERPs kehte hai. Aaj ki is post me apko apne blog ki search engine page results ki performance ko badhane (increase/improve) ke tarike ke bare me important tips batane ja raha hu. Isliye post ko poora padhe or koi swaal ho toh comment karke puch sakte ahi.

Jab aap new blog create karte hai toh apke liye serps bare me poori jankari hona bahut jaruri hota hai. Kyuki blogging me success hone ka yeh ek secret trick hai. Jise jane bina aap blogging me safal nahi ho sakte.

SERPs

Kisi bhi blog ki ranking SERPs se perfect nahi hoti. Kyuke aise bahut si wajah hogi hai jiske kaaran page ki ranking search results me show hoti hai. Google webmaster tool me blog ki post ko submit karne se hi content ko search results me pehle page(top position) per nahi la sakte. Balki apne blog ki on-page seo aur off-page seo me kuch aisi cheeze karni padti hai. Jisse blog ki search engine me page rank improve ho sake.

SERPs Kya Hai? Blog Optimize Se SERPs ki Performance Badhaye: Seo Tips

Search Engines me kisi quiry ko search karne par show hone wale results ko hi SERPs (search engine result pages) kehte hai. Ab hum janege apne blog ki seo optimization karke SERPs ki performance kaise badhate ahi.

1. Post Interlinking

Post me interlinking karna bhi google ya dusre search engines me high ranking banane ka badhya tarika hai. Isse apko bas itna hi karna hota hai ek post likhte waqt us topic se related apne blog ki dusri posts ka link add karna hota hai.

Dusri post ko link karte waqt apko iske bare me perfect knowledge hona chahye. Mostly new bloggers yahi galti karte hai ki kisi post me dusri post ka link ke title daal dete hai. Yeh galat tarika hai. Aise tarike ko ingore karke ap apne blog ke pages ko SERPs me achi position par la sakte hai.

Example ke liye apne meri almost sabhi posts me dekha hoga. Me kisi bhi post ki interlinking direct uska title nahi likhta balki ek sentence ko aise likhta hu ki usme interlinking bhi ho jati hai aur ise padhne me bhi asaani hoti hai. Aise articles ko google bhi bahut pasand karta hai.

Example ke liye apne meri almost sabhi posts me dekha hoga. Me kisi bhi post ki interlinking direct uska title nahi likhta balki ek sentence ko aise likhta hu ki usme interlinking bhi ho jati hai aur ise padhne me bhi asaani hoti hai. Aise articles ko google bhi bahut pasand karta hai.

Interlinking ka sabse badha fayda yeh hai ki apki ek post me jitne links honge, Google robot crawl karte waqt woh sabhi posts ko bhi identify karega aur search results me apki dusri posts bhi show hongi. Yeh blog ki traffic badhane ka acha tarika hai.

2. Perfect Meta Description

Meta description se hi SERPs me post ki position decide hoti hai. Yeh160 words tak ka ek chota sa paragraph hota hai jisme post ke topic ke bare me puri information likhi hoti hai. Ek effective meta description post ko search engines me high ranking par lane me bahut madad karti hai.

Users bhi meta description ko padh kar hi post par click karte hai. Isliye yeh bahut jaruri  hai ki apko apni har post me meta description ko add karna chahye. Aur post se related high-quality keywords  ko use karna chahye. Bekar ya bina wajah jiski jarurt na ho aise words ko na use kare. Aisa karne se apke blog ki SERPs me position down ho sakti hai.

3. Perfect Use Off Robots.txt File

Robots.txt ek file hoti hai jo blog me automatic generate ho jati hai. Jiska kaam hota hai, apke blog ka kon kon sa content search engines me dikhana hai or kon kon sa hide karna hai. Ek tarah se yeh apke blog ke woh parts jisse aap search engines me dikhana nahi chahte use noindex karne me help karta hai.Robots.txt ka sahi use karke SERPs me achi position banayi ja sakti hai. Isme jayadatar cetagories ya tags, dono me se kisi ek ko noindex kiya jata hai. Isse content ke duplication ka dar nahi rehta.

Robots.txt ka sahi use karke SERPs me achi position banayi ja sakti hai. Isme jayadatar cetagories ya tags, dono me se kisi ek ko noindex kiya jata hai. Isse content ke duplication ka dar nahi rehta.

4. Referring On Social Networking Sites

Jab bhi aap new post create kare toh use publish karne ke baad social networking sites par jarur share kare. Agar aap wordpress use kar rahe hai toh Yoast Seo Plugin ka use karke direct post ko share kar sakte hai. Iske liye apko post ke pulish hone ke baad alag se share karne ki jarurt nahi padti. Social networking sites se aa rahi traffic se bhi SERPs me achi position ban jati hai. Aur aise posts ko Google fastly index karta hai. So jab bhi aap new article likhe toh social sites par jarur share kare. Yeh blog ki Off-page seo optimization karne ka badhya option hai.

Social networking sites se aa rahi traffic se bhi SERPs me achi position ban jati hai. Aur aise posts ko Google fastly index karta hai. So jab bhi aap new article likhe toh social sites par jarur share kare. Yeh blog ki Off-page seo optimization karne ka badhya option hai.

5. Proper Image Optimization

blog ki images ko seo friendly bna kar bhi aap SERPs me achi position bna sakte hai. Blog ki images ko seo optimize karne ke tips par mene pehle hi post likhi hai jisse aap images ko bhi search engines ke liye optimize kar sakte hai. Seo freindly images bhi search engines se organic traffic lane me madad karti hai. Jisse search ranking ko 25% tak badhaya ja sakta hai.

I hope aapko ye article pasand aayega. So agar aapko ye jankari sach much useful lage to ise social media par apne friends ke sath share jarur kare. Agar apka koi swaal hai ya aap blogging ke bare me koi jankari chahte hai toh comment  box me apna massage chhod de me jaldi se jaldi apke swaal ka jawaab dunga. Keep visiting keep sharing.

2 Comments
  1. Deep says

    Thanku harpreet ji aapne bahut aacha post likha hai
    Maine aapse ek help mangi thi aap plzzz time nikal kar jarur kare. Mujhe ummid hai aap jaldi hi karne ki kosis karoge.
    Thanks

    1. Harpreet Kumar says

      Hanji me jaldi se jaldi aapki help karne ki koshish karuga 🙂

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